Sassy Infotech Blog

10 Powerful Ways to Generate Lead With Facebook Ads


If you desire to grow your website’s traffic, then this is the right time to take the next step. Develop your Facebook Ads to enhance and escalate bountiful profits.

Yes, that’s right! Facebook Ad Manager helps to pull the abundant audience. Boost the brand’s performance by handling Facebook ads. Now, this is your chance to uplift your brand’s presence online.

Interestingly, now Facebook Ads can draw up to 83% of users’ attention. To create an enormous diversity of your Brand, use breakthrough tactics and strategies for Facebook. Developing Facebook Ads will have a prominent influence on the viewers if the Ad campaigns are proper.

10# Astounding Ways to Surefire Your Brand Lead With Facebook Ads


  1. Know customers: Discover the target segment of your audience. Design a prompt message that reaches your target audience straight away. Choose a proper objective and aim to drive traffic. Use lead magnets, mid-funnel strategies and re-targeting the Facebook ads. They are even best for top-of-the-funnel tactics. Facebook is a powerful and impactful platform to advertise your brand.                                                                                                                                                                                                                                                            
  2. Create Freebies for customers: Offering Freebies will ensure and motivate your customers. Facebook ads have an effective approach to a vast medium and relatively low cost. Solve your customer’s problem by offering them ideal deals. Be sure to create a good first impression with great ad designs. Focus on helping them fulfills their dreams if they buy your product.                                                                                                                                                                                                                                                                                                                                      
  3. Landing pages – Thank You & Set up a Squeeze Page: Try to host your offer deals on a web page or a landing page that allows people to click and give their email ids in the forms. Use Squeeze Pages to convert your site visitors to potential buyers. Add easy navigations on the landing page and privacy statement with complete terms and conditions. Avoid pop-ups; they will divert the visitors away. Add Facebook Pixels to the Thank You page.
    • Facebook Ad Manager-
      1. Build the pixel and install it on the website.
      2. Insert customize conversion events.
      3. Make sure to optimize and track the ads.                                                                                                                                                                             
  4. Set a prompt budget: Always activate your Ad budget via Ad Manager. Essential Budgeting is necessary to activate exceptional results. Optimize your ad and apply minimum budget in the Facebook Ad Manager.                                                                                                                                                                                                                                         
  5. Choose Your Ad Targeting Options: Ad targeting options consist of demographics, interest, and behavior. Now search Facebook insights and navigate the target audience using ad manager. Consider the likes and dislikes of your audiences. Compare the competitors and accordingly, create the insight. Click on Advanced Options to add behaviors or demographics to the list. To understand them better, add Interests of your audience.
    • Access Your Ads Manager Menu…The Process to Create Ad using Facebook Ad Manager (Use Icons)
      1. Click on Create Ad.
      2. Select your Target Audience (Demographics).
      3. Set an amount to pay.
      4. Then click to add an image or video.
      5. Now, select the Facebook page that you want to use for the Ads.
      6. Then add your headline and text.
      7. Input the landing page that you want to target.
      8. Place the order. Now, you are ready to promote!                                                                                                                                                                                                        
  6. Create an ad that appeals the Website conversion: Generate Ads that attract your audience. Select a new campaign and enter the Objective of the advertisement to increase conversion. Give an apt name to the campaign and begin the conversion. Click to add your target audience. Then give the placement of the devices like mobile or desktop. Set a budget. You can also minimize the daily spend. Test the bidding and ad spend before publishing. Add the date, image or video to convert the ad into action. Use seamless design and good copy to grab the user’s attention. Make sure to have the user-friendly interface.                                                                                                
  7. Know which Ad Performs Better: Always perform an A/B Testing of two or more copies of ads that you want to publish. Whether it is the fonts, colors or graphics, performance evaluation is necessary. Discover which version of the copy is suitable for your campaign. Conduct the tests to a specific to a group audiences to identify which has more conversions. Track your conversions. Remember, the higher the significance score higher will be the reach of your Ad.                                                                                                                                                            
  8. Upload Fresh Content & High-Quality Images: Quality surpasses quantity. Use quality content to boost your brand presences on Facebook ad manager. Good copy always navigates the traffic.                                                                                                                                                           
  9. Carousel Ads Conquer the Lead: Add two to three images or video in a single advertising in an Instagram carousel. Whereas, in the Facebook carousel, you can add up to ten adverts with links.                                                                                                                                                                                                                                                                                                                                                                                                                                           

You can also duplicate the Ad on Instagram with Facebook Carousel.

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